A clear framework and practical tools to set your team up for success
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A strengths-based approach to media. Lead the conversation in your area of expertise with strategic coaching for leaders and experts. The focus is on building clarity, confidence and authority in public.
This work is designed to help you build trust with audiences by:
shaping clear, compelling messages
preparing for interviews across platforms
navigating difficult questions and managing risk
developing a strong, credible thought leadership voice
strengthening your public presence and authority
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Want to ‘do media’ but unclear what this means? These are workshops for experts, leaders and organisations who want to engage with media clearly and confidently.
These sessions are designed to build lasting capability, leaving teams with a clear framework and practical tools they can use in real-world situations.
This includes:
understanding how media works and how stories are shaped
communicating complex ideas with clarity and authority
handling challenging questions with confidence
preparing for interviews across platforms
teasing out story angles that can be pitched right away
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Impactful communications strategy for research, reports and initiatives. Providing strategy to meet organisational goals across owned and earned channels.
This includes:
communications, media and socials media planning
identifying strong, newsworthy angles
preparing spokespeople for media engagement
identifying the right journalists and pitching stories to audiences that matter
developing thought leadership strategy, written work and commentary
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Creating shows that humans want to listen to. Providing editorial and audience strategy informed by Karla’s experience as an award-winning podcast producer at the forefront of Australia’s industry.
This includes:
format and series development
editorial direction and storytelling
audience and distribution strategy
presenter development and airchecking
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Rapid access to senior editorial and media advice when timing matters.
Designed for moments when you need to move quickly, this service provides focused, high-level input to help you shape ideas, sharpen messaging, mitigate risk and approach media with confidence.
Sessions can be used to:
test and refine ideas to find a strong, story-led angle
understand where a story could land and how to position it
turn a topic into a clear, compelling narrative
prepare for interviews at short notice, including key messages and difficult questions